“There’s a story behind everyone’s skin, and this is reflected inour unique complexion. L’Oreal Paris understands this and offers its expertise to create your skin’s perfect match.” – Trisha Chua, Group Product Manager, L’Oreal Makeup Designer/Paris

Commended as the “new natural” by beauty enthusiasts from the world over, the “no makeup” look is has been mastered by Hollywood celebrities, top models on and off the runways, and on magazine covers. Personally, this look is a bitch to achieve, given that is can be really tricky to find the right foundation to match the varied skintones we have – a mix of Asian-meets-Pacific Islander with a little bit of Spanish, Arabic, and American thrown in to give makeup companies a hard time. Seriously, as effortless the name “no makeup” may sound, achieving this look is not the easiest makeup task to accomplish.

Take yours truly, for example. I am predominantly mestiza, but I like the sun, so I can be different shades of brown at any given time in the year, often depending on how often I get get to the beach. The old liquid foundation formulas I used to buy were either way to pink for my liking or had this ghastly yellow undertone, that would work beautifully on a more Asian complexion, but made me look slightly sick. This was, of course, until the folks behind L’Oreal came out with their True Match line of makeup products, and I found myself excitedly heading to the department store, playing around with swatches that complimented my skin rather than change it.

 

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From the world leader in beauty, L’Oreal Makeup Designer/Paris introduces the world’s number one foundation, now made even better. With it’s innovative micro-matching technology, the new and improved True Match Liquid Foundation (Php 600) perfectly matches skin tone and texture at a micro-level, so that every woman can have her own shade, her one True Match.

The secret? The new True Match contains five unique micro-pigments that specifically match Asian skin tones and undertones. Also, its micro-fine pigments hide imperfections with medium, buildable coverage, while protecting against harmful UVA and UVB rays with SPF 16/PA++. All this in a super-blendable, lightweight formula for the most flawless, natural looking skin.

Comparing the new formulation to a bottle of True Match Foundation that I’ve been currently using, one can really notice the difference of just how smooth and effortlessly the new foundation glides on. It also almost seems to have a chameleon effect, slowly adjusting to my actual skin color while at the same time hiding any redness and discoloration in the process.

 

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It is best to use the new foundation with True Match Blur Cream (Php 400) as your base, giving you flawless skin in seconds. The lightweight, non-greasy skin primer has concentrated light reflectors that instantly blur away pores and fine lines for a smoother, more even-looking skin – the perfect base for foundation. A little bit of this goes a long way, all you need is a smidge on your forehead, around your eyes, your mouth – anywhere you think you may see fine lines appearing.

I’ve been working weird hours lately, so now I’ve also included True Match Crayon Concealer (Php 500) as a part of my makeup arsenal. This comes in six natural shades that made a range of skin tones and undertones and conceals them all, big or small! The easy-to-use concealer offers customizable coveragefrom the tiniest of blemishes to larger areas of imperfections. The tip of the crayon allows for precise application, while the side of the crayon can easily conceal a larger area of the skin (read: eye bags). The innovative formula provides full coverage that blends easily without looking cakey.

Along with perfect-looking complexion, the having perfect arches are part and parcel of the no makeup look. Brow styling is the ultimate fashion. While some women like the thick, busy eyebrows of Cara Delevingne, other prefer Kim Kardashian’s polished and put together brows, while others still may want straight Korean eyebrows ala Han Ga-in. As luck would have it, L’Oreal Makeup Designer/Paris presents the new Brow Artist Collection which is just the thing one needs for creating whatever kind of eyebrow look you desire.

 

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The star of the collection is the Brow Artist Genius Kit (Php 400), an all-in-one brow kit to define, shape, and style your brows like a pro.

“The perfect kit to create all shapes of brows… wax, powder, angles brush, and brow brush – I can design all the brows I want, from the most natural to the boldest look.” – Karim Rahman, L’Oreal Paris Global Makeup Designer

The kit is pretty straightforward, and you can achieve your made-to-measure eyebrows in 3 easy steps:

  1. With the angled brush, shape brows with the pigmented waterproof wax that adapts to your natural brow color and holds the brow shape for 12 hours.
  2. Still with the angled brush, shade the brows with the powder that gives natural buildable color.
  3. Style the brows with the spooled brush that grooms the hair into shape.

Et voilà!

For an on the go solution (or if you find using brushes a tad daunting), ask about L’Oreal’s Brow Artist Designer Pro (Php 500) – a 3-in-1 pencil that allows you to shape, shade, and style your brows with ease. It features three products in one slim tube – a crayon pencil, brow powder, and a brow brush. Shape the brows by lining in the arch with the crayon tip, shade by filling in with powder, and style into place with the brow brush. I just pop this into my bag when I travel along with my True Match Liquid Foundation, some bronzer, blush, and a fun lippie, and I’m pretty set for a day of exploring and meeting new people, fresh face forward!

With the new line of True Match products, achieving the au naturel look is now more effortless for Filipinas. The new and improved formula of the foundation blends faster and gives you a very natural-looking base to wok with, while the Brow Artist Genius Kit helps one frame and draw attention to the face, without having to bore a hole in your pocket, being sold at very affordable price points making “feeling good and looking even better” available to every woman. I’ve definitely #FoundMyTrueMatch! Have you?

 

 

 

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