When I think of Canada, images of serene lakes, snowy mountains, maple bacon, and Tim Hortons come to mind, and as far as beef is concerned, I figure the US, Australia, and Japan have that industry cornered. Putting the two together seemed as alien to me as rice and chocolate, but hey, we have champorado and that’s pretty awesome.

The chefs at New World Makati, in partnership with the Embassy of Canada and the Canada Beef International Institute, share their expertise on high-quality and healthy cuisines through a hotel-wide premium Canadian beef promotion the whole month of July.




Executive Chef Robert Davis and guest Chef Sandy Daza (who also happens to be Canadian) kicked off the promotion last Monday, the 8th of June, 2015, with a guide to choosing, cooking, and enjoying Canadian beef. With a varied topography, it isn’t surprising that Canada also has wide open plains, perfect for raising cattle. They also have a strict grading system, with the best beef given an ‘A Grade’ or quality designation as an indicator of just how good the beef is going to get.

Just as in hockey, look for Canada AAA as the top in the league as the top in top in the league, followed by double A (AA) and then single A (you it’s Canadian beef when they do the grading by eh’s!). Canada Prime is the best of the best, found mainly on restaurant menus.




Chef Robert prepared a special bovine-centered menu that celebrated world-class Canadian beef, and who better than to talk about his passion for all things Canadian than the Ambassador of Canada to the Philippines, Neil Reeder.




The star of that afternoon was, of course, the beef, and it was almost magical seeing Chef Robert fire piece after piece on the grill.




This July, guests are invited to visit Café 1228 to discover well-marbled and perfectly aged premium Canadian beef created into an array of appetizers in the buffet spread such as Sugar Cured Tenderloin, Pepper Beef Salad, and Roast Beef Baguettes. Specialties in the live interactive kitchens include Whole House Cured Corned Beef, Whole Roast Rib, Smokey Barbecue Beef Pizza, Beef Skewers and Red Wine Stew. Café 1228 serves up an array of international cuisines, traditional sides, desserts, as well as hot and cold beverage for Php 1,999 per person for lunch and Php 2,299 per person for dinner.




In addition to Oriental cuisine prepared by Hong Kong Master Chef Wong Kam On, Jasmine restaurant highlights à la carte offerings of Canadian beef creations such as Diced Tenderloin with Crispy Golden Mushrooms, Pan-Fried Beef Roll Stuffed with Enoki Mushrooms, Pan-Fried Beef Ribs with Minced Garlic and Black Pepper Sauce, Stir-Fried Diced Beef with Salt and Pepper, Beef Steak with Goose Liver and Black Truffle Sauce, and Stir-fried Diced Tenderloin with Abalone, all offered for lunch and dinner.

Among all the beef cuts that were served that afternoon, I enjoyed the Prime Rib the most, with a dash of truffle oil and a sprinkling of Himalayan pink salt. The Canadian Beef Promotion will be available from July 1 to 31, 2015, and the upcoming rainy days will be the perfect excuse to hunker down at Cafe 1228 or Jasmine for a big plate (or smaller plates!) of Canadian beef. So yes, Canadian beef is a thing, and with it being a lot more affordable yet just as good as its competitors, should be here to stay.


New World Makati Hotel is located along Esperanza St., Makati City. For inquiries and table reservations, please call +63 2 811 6888 extension 3338 for Jasmine or 3388 for Cafe 1228..